{"product_id":"light-brown-organic-hair-color","title":"Light Brown - Organic Hair Color","description":"\u003ch3\u003eLight Brown\u003c\/h3\u003e\n\u003ch4\u003e\u003cb\u003eColour Me Organic Premium\u003c\/b\u003e\u003c\/h4\u003e\n\u003ch4\u003eCertified Organic Hair Colour Powder · 3.5oz\u003c\/h4\u003e\n\u003cp\u003e\u003cb\u003eThe lightest and thinnest of our browns, made from seven organic herbs.\u003c\/b\u003e No peroxide, no ammonia, no PPD. It processes for about an hour, then keeps developing for two to three days.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eRead this before you choose it.\u003c\/b\u003e Plant colour cannot lighten hair — and a lighter plant shade is a thinner one, not a stronger one. On dark hair, Light Brown adds warmth and shine but the change can be subtle enough that some people don't see it. That isn't a fault: \u003cb\u003ethe third ingredient in this shade is a herb that barely colours at all.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eWhere it does show is grey.\u003c\/b\u003e Grey hair holds no melanin, so plant pigment lands at full strength there and barely registers on the pigmented strands around it. On darker hair with greys coming through, that reads as soft honey highlights rather than coverage — which is what most people choose this shade for.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eIf you want all of your hair to change,\u003c\/b\u003e \u003ca href=\"https:\/\/radicousa.com\/products\/brown-colour-me-organic\"\u003eBrown\u003c\/a\u003e or \u003ca href=\"https:\/\/radicousa.com\/products\/dark-brown-colour-me-organic\"\u003eDark Brown\u003c\/a\u003e is the better fit.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eNew to plant colour?\u003c\/b\u003e \u003ca href=\"https:\/\/radicousa.com\/pages\/love-light-brown\"\u003eRead the full Light Brown page →\u003c\/a\u003e\u003c\/p\u003e\n\u003ch4\u003eWhat \"100% organic\" means here\u003c\/h4\u003e\n\u003cp\u003eNot 99%, not 99.9% — every herb in the pouch is certified organic, and there is no base powder or carrier underneath them. Each shade is vacuum-sealed to slow oxidation before you open it, and shipped by air from our production facility in India so newer stock reaches you.\u003c\/p\u003e\n\u003ch4\u003eThe Natural Warmth of Light Brown\u003c\/h4\u003e\n\u003cp\u003eBecause plant pigment layers over the colour you already have instead of replacing it, your own variation stays underneath — which is why the tone shifts between indoor light and sunlight rather than returning one flat colour. Indoors it reads as a warm coppery brown; in daylight the gold comes forward. It is the warmest brown in the range, and the one that changes most between rooms.\u003c\/p\u003e\n\u003ch4\u003eHow it differs from chemical colour\u003c\/h4\u003e\n\u003cp\u003eConventional dye lifts your own pigment out and puts synthetic pigment in its place — and a light brown on dark hair needs \u003cem\u003emore\u003c\/em\u003e lifting than a dark shade does, not less. This one doesn't lift anything. Plant pigment layers over what you have, so the cuticle stays shut and there is no damage to repair afterwards. \u003cb\u003eThat's the whole trade: it costs you the option of going lighter, and saves you everything that comes with it.\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePowder-based organic colour for women and men\u003c\/li\u003e\n\u003cli\u003eCertified organic by ECOCERT\u003c\/li\u003e\n\u003cli\u003eNo peroxide, ammonia, PPD, parabens or synthetic pigment\u003c\/li\u003e\n\u003cli\u003eBlends grey rather than blocking it out — process about 1 hour, final tone at 72 hours\u003c\/li\u003e\n\u003cli\u003eAt-home application, no developer to mix\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eNot suitable for anyone with a known indigo or plant-dye allergy — patch test first\u003c\/b\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat to expect over three days\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eRight after rinsing\u003c\/b\u003e — a faint green cast, then bright gold. On grey it can look startlingly orange. Normal starting point, not the result.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eFirst 12 to 24 hours\u003c\/b\u003e — the brightness drops back as the indigo forms.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eAround day two\u003c\/b\u003e — settles into honey brown, and stays warm. \u003cb\u003eJudge your colour here, not before.\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eDo not blow-dry your hair after rinsing.\u003c\/b\u003e The colour is still oxidising, and that reaction needs moisture. Force-drying stops it where it stands — on this shade, a bright uncooled orange. Let hair air-dry, with no heat, for the first 24 hours.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eExpect to go twice.\u003c\/b\u003e This is a thin shade, and on resistant or low-porosity hair one round often isn't enough. A second application a few days later builds depth; a longer first application does not substitute for it.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/Hair_model_04_Light_Brown_240x240.png?v=1771868448\" alt=\"Light Brown on long hair, photographed in natural light\" width=\"240\" height=\"240\" loading=\"lazy\" style=\"float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/radico_04_light_brown_160x160.png?v=1662699721\" alt=\"Light Brown hair colour swatch showing honey gold warmth\" width=\"160\" height=\"160\" loading=\"lazy\" style=\"float: none;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eUSER POST GALLERY\u003c\/h4\u003e\n\u003cp\u003eCustomer and salon photos, in their own lighting — not shot by us and not retouched. \u003cb\u003eThese are the upper end of what this shade does, not the average.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e📸 @tuulanhiukset\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/2022-10-0311.56.00.png?v=1664765779\" title=\"Light Brown customer result\" rel=\"noopener\" target=\"_blank\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/light_brown_p_tuulanhiukset_240x240.png?v=1784909403\" alt=\"light brown hair color photo\" style=\"margin-bottom: 16px; float: none;\"\u003e \u003c\/a\u003e\u003c\/div\u003e\n\u003cp\u003e📸 @hiusstudiolive \u0026amp; @ecohairhanna — \u003cb\u003eSalon\u003c\/b\u003e\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/light_brown_p_hiusstudiolive_ecohairhanna_240x240.png?v=1784909427\" alt=\"customer photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003ci\u003eResults vary with starting colour, grey percentage, porosity and processing time. Light Brown carries the least pigment of the browns, so on darker or low-porosity hair the change is subtler than these photos.\u003c\/i\u003e\u003c\/p\u003e\n\u003ch4\u003eLight Brown on different skin tones\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/radico_04_light_brown_skintone1.png?v=1662699816\" title=\"Light Brown on a deep skin tone\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/radico_04_light_brown_skintone1_480x480.png?v=1662699816\" alt=\"Light Brown hair colour shown against a deep skin tone\" width=\"100\" height=\"100\" loading=\"lazy\"\u003e\u003c\/a\u003e \u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/radico_04_light_brown_skintone2.png?v=1662699863\" title=\"Light Brown on a medium skin tone\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/radico_04_light_brown_skintone2_480x480.png?v=1662699863\" alt=\"Light Brown hair colour shown against a medium skin tone\" width=\"100\" height=\"100\" loading=\"lazy\"\u003e\u003c\/a\u003e \u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/radico_04_light_brown_skintone3.png?v=1662699909\" title=\"Light Brown on a light skin tone\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0516\/5547\/5353\/files\/radico_04_light_brown_skintone3_480x480.png?v=1662699909\" alt=\"Light Brown hair colour shown against a light skin tone\" width=\"100\" height=\"100\" loading=\"lazy\"\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch4\u003eWhat's in the kit\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eOrganic hair colour powder 3.5oz ×1 — up to 3 applications on short hair\u003c\/li\u003e\n\u003cli\u003eResealable outer pouch ×1\u003c\/li\u003e\n\u003cli\u003eInstruction manual ×1\u003c\/li\u003e\n\u003cli\u003eHair colour brush ×1\u003c\/li\u003e\n\u003cli\u003eClear shower cap ×1\u003c\/li\u003e\n\u003cli\u003eDisposable gloves ×1\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePortion the powder by hair length:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003e1.1oz\u003c\/b\u003e (one-third) — short hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003e2.2oz\u003c\/b\u003e (one-half) — shoulder-length hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003e3.5oz\u003c\/b\u003e (full pouch) — waist-length hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eIf it doesn't work on your hair, tell us\u003c\/h4\u003e\n\u003cp\u003eThis is the shade we hear about most when a result comes out fainter than someone hoped, and we would rather sort that out than have you give up on plant colour altogether. \u003cb\u003eFirst-time customers who don't get the result they expected can have a different shade sent free, or a full refund on the colour.\u003c\/b\u003e \u003ca href=\"https:\/\/radicousa.com\/pages\/first-time-customer-assurance-form\"\u003eHow the assurance works →\u003c\/a\u003e\u003c\/p\u003e","brand":"Radico USA","offers":[{"title":"Default Title","offer_id":52619640471783,"sku":"697560611526","price":22.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0770\/5618\/0455\/files\/Light_brown_package_design.png?v=1789152024","url":"https:\/\/backwoodsmarket.com\/products\/light-brown-organic-hair-color","provider":"Backwoods Market","version":"1.0","type":"link"}